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Pivotal Growth

Pivotal appoints new Group Chief Operating Officer and Group Chief Technology Officer

Press Release

Pivotal appoints Nneka Orji and Charlie Crossfield

Pivotal has announced the appointment of Nneka Orji as Group Chief Operating Officer and Charlie Crossfield as Group Chief Technology Officer to drive the next phase of growth for the UK’s leading mortgage and protection advice platform.  

The appointments come as the Group marks a significant milestone – 25 completed acquisitions and a colleague base of over 1,000 organised into specialist teams covering diverse client needs across residential mortgage, adverse credit, later life lending, secondary lending, business finance, protection and general insurance. 

Nneka Orji joins Pivotal with 16 years of experience across Financial Services Consulting at Alvarez & Marsal, as COO of a Principal Partner Practice of St. James’s Place Wealth Management and prior to that, Management Consulting at Deloitte and Accenture. Nneka holds a MEng in Engineering, Economics and Management from the University of Oxford, and she serves as a charity Trustee and mentor with a focus on philanthropy, young people and social mobility. At Pivotal, she will oversee operational strategy across the Group, playing a central role in building the foundations that will support Pivotal’s next phase of growth. 

Charlie Crossfield brings more than 15 years of extensive experience in delivering cutting-edge client digital platforms. He joins from Evelyn Partners, with prior senior Consulting roles at Accenture and Capgemini Consulting, where he led financial services technology transformations. He holds a BSc in Management, Accounting and Finance from the University of Nottingham. At Pivotal, Charlie will lead the next phase of the Group’s AI, tech and data strategy. 

Their appointments follow the retirement of Jane Cross and Allan Dornan. Jane Cross, a chartered accountant with more than 25 years in financial services, has been one of the founding leaders of Pivotal. Allan Dornan, whose career in technology spans more than 35 years, architected the Group’s technology foundations.  

Mayank Prakash CBE, Group Chief Executive Officer of Pivotal, said:

“Nneka brings a rare combination of consulting rigour and real operating experience in UK financial services advice businesses. Charlie brings the next-generation AI product and engineering mindset to reimagine the client experience. This is exactly what we need to scale our group organically and through acquisitions.

I also want to pay tribute to Jane and Allan, who have been instrumental in scaling Pivotal. On behalf of everyone at Pivotal, I thank them both for their leadership and wish them long, happy and very well-earned retirements.”

Nneka Orji, incoming Group Chief Operating Officer of Pivotal, added: “Pivotal has built something genuinely differentiated in UK financial advice — an entrepreneurial, specialist-led group with real scale, strong client focus and a clear technology advantage. I am delighted to be joining the team, and I look forward to working with our entrepreneurial partners and colleagues.”
Charlie Crossfield, incoming Group Chief Technology Officer of Pivotal, added: “Pivotal is one of the most exciting technology driven growth stories in UK financial services. The combination of a network of specialist adviser teams and AI client journeys is an opportunity to reshape the experience of everyone who needs mortgage, protection or general insurance. I look forward to partnering with colleagues across Pivotal to achieve more together.”

For further information please contact:

Name: Dolly Draper – Head of Group Marketing

E-mail: dolly@pivotal.co.uk

Notes to Editors

About Pivotal Growth

Pivotal is the UK’s leading mortgage and protection advice provider. Backed by LSL Property Services plc and Pollen
Street Capital, Pivotal has rapidly expanded, acquiring over 20 industry-leading teams with a combined annual
turnover exceeding £100 million. The firm uniquely has specialist advisor teams covering mainstream residential
markets along with second charge, commercial, bridging, buy-to-let, landlord, protection and home insurance
markets.
Pivotal is bringing together successful businesses seeking to accelerate growth, offering access to a broader product
range and the Pulse platform to deliver better customer outcomes. The firm uniquely empowers its entrepreneurial
partners to lead award-winning specialist advice teams to better address client needs.

Brand : Pivotal

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